They are the brand,” Fertitta said of DraftKings on an early morning conference call to discuss the deal. “Let’s be honest, they are the market leader.
On Monday, DraftKings unveiled the all-stock transaction, which includes a commercial agreement with Fertitta Entertainment, the Texas mogul’s holding company that controls businesses across gaming, lodging, dining and entertainment sectors, including Golden Nugget casinos in downtown Las Vegas, Laughlin and three other states.įertitta owns 46 percent of Golden Nugget Online Gaming and will join the DraftKings board. DraftKings could eventually operate retail and online sportsbooks in Nevada after the Boston-based company’s planned $1.56 billion acquisition of Golden Nugget Online Gaming, a business owned by billionaire Tilman Fertitta.